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How to Survive Black Friday 2015

It’s that time of the year that buyers like you and I have been waiting for with bated breath.

Our wishlists have continuously lengthened and fingers have nervously twirled credit cards in anticipation to buy, buy and buy! Indeed Black Friday is here again!

Black Friday is an annual affair held after the American Thanksgiving. Slowly but surely, Black Friday is actually becoming a thing in Africa – the increase in the internet penetration rate and the boost in the number of online businesses scattered across Africa has garnered support and thus heightened anticipation of Black Friday in cities across Africa.

Typically, customers would wait for their favourite online stores to bring down the normal rates and then, they’d let their credit cards do the rest of the magic. Indeed, the power of the customer should never be underestimated. Jovago brings some tips for surviving the Black Friday flurry without breaking the bank.

Enjoy Jovago’s Black Friday starter pack.

1. Have a budget, a tight budget: Of course, the excitement about finally getting the items you have waited all year for is amazing, but it is quite important to have a budget for the spending you intend to do on Black Friday. Don’t spend so recklessly on Black Friday and end up broke on Christmas Day. Where’s the fun in that?! Creating a budget and attributing a worst-case scenario price range to the items you intend to get helps with ensuring that you don’t get plain broke.

2. Shop smart and have a smart list: Making a smart list of items that one needs is important before embarking in the Black Friday frenzy. This would ensure that buying is done within the parameters set in the list – discipline is needed to ensure that you stick to the list. Having a list also saves shopping time since you know exactly what you need and where to find it!

3. Have in mind your go-to stores: Definitely, we all have our favourite stores to shop from. Having go-to stores saves us unnecessary online surfing. It’s important to have a list of go-to stores you would normally shop from in order to round up the shopping as soon as possible.

4. Have a steady internet connection: We know that the internet connection is not the best in many parts of Africa, so try to have at least a back-up modem just in case your internet fails when you’re just about to check out. Keep in mind that if this happens, it could be a sign that you’re not to make the purchase.

What do you think of Black Friday? Share your thoughts in the comments section below.




About the writer: is an online hotel booking service with offices in Lagos (Nigeria), Nairobi (Kenya), Dakar (Senegal) founded by Africa Internet Group and has MTN and Millicom as investors., Africa’s No.1 booking website, facilitates the booking process for its users to provide them with the best hotel booking experience with fast, transparent and easy-to-use services. has over 25,000 local hotel listings across Africa and over 200,000 hotels around the world.Follow on Twitter: @jovagotravel and like on Facebook:

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