Asuqu was born out of the need to create a platform where creative individuals could thrive and offer their services in exchange for money. The founder, Rabiu Musah started the platform after he realised that the creative industry, which is saturated with great talents, only accounted for about 5% of Nigeria’s GDP at the time. As a result, he founded Asuqu to provide solutions tailored to the creative industry and help creative individuals market their services.
With the aim to serve as a standardised freelance platform in Nigeria, Asuqu.com provides professional freelancers with the opportunity to find jobs that suit their qualifications. Interested freelancers can simply start selling by clicking the “Sellers” icon on the website and advertising their services for clients to pay for their work. In Rabiu’s words, “Asuqu ensures that the customers get the service they need at the rates they can afford while the service provider completes all deliverables within the agreed time-frame and to professional standards at rates that are suitable for them.”
Nigeria is home to a host of creative individuals who can be accessed on a daily basis via social media. However, only a few customers get satisfied with the services offered to them at an affordable rate and with a 100% money-back guarantee. This is the gap Asuqu has emerged to fill. On the platform, customers are guaranteed access to qualified freelancers and satisfying services within affordable price ranges. They can browse through the list of available services on the platform, find one that suits them, place their order, track the progress of their work and make an online payment or bank transfer for the service.
As part of its efforts to disrupt the creative industry, Asuqu has designed some measures to promote its efficient platform. One of these is the “Freelancers’ Clinic” where the Asuqu team has one-on-one sessions with service providers to give them feedback about their performance and provide them with insights on how to hone their skills to ensure their marketability to customers.
Featured image source: Asuqu –@Twitter